With a well crafted Twitter campaign, you can inject new life into your online presence, boost your following and elevate brand engagement. By using these 4 creative tips, you can curate a strategy that delivers maximum impact. 1. Create a buzz using group momentum. A really good example of this was when, back in 2012, Dominos UK launched a Twitter campaign to drop the price of a much-loved pizza by 1p per every 100 tweets seen using the hashtag #letsdolunch. The platform e

Ever wondered how best to use hashtags on Instagram? You’re not alone, but when the stats suggest that by using even just one effective hashtag, your engagement will increase by 12% then it really is worth reading on. Although high-quality images and influencer campaigns can make a huge difference to your results, your hashtags will determine where your target audience will see your posts. Used correctly, they will drive more attention to your company, encourage engagement, a